Thursday, July 16, 2009

Twissa Twis



Twista can be real nice. His latest Category F5 album is one of those times when he is. The music is good, and I'm interested to see the kind of numbers this release will do. It was independent and I thought the marketing was done well. Twista got real tight with the most popular Chicago hip-hop blog and reaped the benefits with tons of relevant exposure. Furthermore, I think they designed the album to encourage single-track download sales, accomplishing this through a number of diverse and well-executed high-profile features. Fan of Kellz? Then you gotta have that "Yellow Light" track. Kanye nut? Then that"Alright" joint is a must. Gucci and OJ devotee? "Walking On Ice" bangs. Oh yeah, and there's that sweet Akon cut. Twista basically just packed an album together with songs he thought would be hits. Nice work.

If you got the official release, make sure to download this stunner with fellow fast-spitter Tech N9ne that leaked last week. It didn't make the album due to sample-clearance issues. The sample is a Jesus Christ Superstar song. The song is fantastic.


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